Ferrari Exec Outsmarts Deepfake Scam with Secret Book Question

Dr Mark van Rijmenam, CSP -

Think you can spot a scam? Even the savviest executives are getting duped by AI deepfakes — until they ask the right questions.

A Ferrari executive recently thwarted a deepfake scam by posing a question only the real CEO, Benedetto Vigna, could answer. The scammer, using AI to mimic Vigna’s voice, attempted to discuss a confidential deal, prompting suspicion.

The executive's query about a book Vigna had recommended revealed the impersonation, ending the call abruptly. This incident highlights the growing sophistication of AI-generated scams and the critical need for robust verification methods.

As AI tools become more convincing, how can businesses ensure they stay one step ahead of fraudsters?

Read the full article on Fortune.

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