AI Is Eating the Web—And This Time, It’s Coming for Itself

AI is now feasting on its own leftovers. The question is: how long before it starves?

AI firms scraped the web, trained massive models, and reshaped how information flows. Now, they’re sending AI back to consume its own output, creating a recursive loop of content that’s increasingly detached from reality.

Google, OpenAI, and Perplexity have launched “deep research” tools; AI-driven research agents that analyze online sources to generate reports. The problem? Many of these sources are AI-generated themselves. This cycle of self-referential data risks distorting knowledge, eroding trust, and depleting valuable human-created content.

When AI starts learning from itself instead of us, what happens to truth?

Read the full article on Intelligencer.

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