Reality bites: AR's metaverse marketing magic.

The metaverse might not be here in its full "Ready Player One" glory, but its more practical cousin, the "real-world metaverse," is showing its face—and marketers are taking notice. The hype train took a detour, and now brands are focusing on augmented reality (AR) to enhance ...

Read More

From AI halt advocate to ChatGPT rival creator in two weeks.

Elon Musk, who, only a few weeks ago, called for an industry-wide halt to AI training, now seems to be plunging headfirst into the deep end of the AI pool. Under Musk's guidance, Twitter is reportedly building a ChatGPT rival, spending tens of millions on ~10,000 GPUs and hiri...

Read More

Jurassic pork, but with a side of caution.

An Australian company has created a meatball made from the resurrected flesh of a woolly mammoth, but scientists are too scared to eat it because they don't know how their immune system would react after not having seen the protein for thousands of years.

Read More

The AI Workforce Revolution: The Augmented Future

Integrating AI and automation with human labour, the augmented workforce is transforming how we work. To take advantage of this emerging trend, organisations must proactively reskill and upskill their workforce, prioritise transparency and employee consent, and design HR strat...

Read More

Experts warn of AI risks and call for a pause.

A long list of experts and AI developers signed an open letter calling for a six-month pause on the development of large-scale AI systems, warning of "profound risks to society and humanity" and urging the creation of independent regulators to ensure the safety of future syste...

Read More