AI Scams: The New Frontier in Digital Fraud

Think you're too smart to fall for a scam? AI says, "Challenge accepted!"

AI is revolutionizing scams, making them more convincing and harder to detect. From voice cloning to personalized phishing, scammers are leveraging AI to exploit vulnerabilities.

Voice cloning, for example, can create realistic imitations of loved ones, tricking people into sending money. Personalized phishing uses data breaches to craft believable emails tailored to individuals, making it easier to fall for traps. That is why, for the past year, I have been telling during my keynotes that you should have a safe word with your family. It shocks everyone, every time.

Identity fraud and deepfakes are also on the rise, with AI generating convincing fake identities and compromising images. How can businesses and individuals protect themselves against this sophisticated digital threat?

Read the full article on TechCrunch.

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