AI's Ascension: The New C-Suite Darling

AI's Ascension: The New C-Suite Darling
👋 Hi, I am Mark. I am a strategic futurist and innovation keynote speaker. I advise governments and enterprises on emerging technologies such as AI or the metaverse. My subscribers receive a free weekly newsletter on cutting-edge technology.

AI's Ascension: The New C-Suite Darling

The corporate world is witnessing a dramatic shift in focus from the metaverse to artificial intelligence. Gone are the days when companies appointed digital avatars as chief metaverse officers, only to find the buzz around the metaverse rapidly overshadowed by AI's emergence, notably post-ChatGPT.

Executives in metaverse roles at giants like Walt Disney and Procter & Gamble are transitioning or leaving, reflecting the broader industry trend. The metaverse, once a hot topic in corporate strategy, now garners minimal mentions in earnings calls.

This pivot is mirrored in the C-suite, with AI leaders commanding salaries above $1 million, signifying the industry's prioritization of AI development and integration. Even Meta's Zuckerberg, once a metaverse proponent, is now diverting attention to generative AI.

This transition highlights not just the fickle nature of tech trends but also underscores a broader narrative: the urgent need for companies to adapt and invest in skills and technologies that align with the rapidly evolving digital landscape.

As technology rapidly evolves, the necessity for continuous learning and adaptability becomes paramount. Companies and individuals alike must be ready to pivot and acquire new skills, as demonstrated by the corporate world's quick switch in focus. How can businesses and professionals best prepare for such sudden shifts in technological trends and maintain competitiveness in the ever-changing digital landscape?

Read the full article on Bloomberg.

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Dr. Mark van Rijmenam

Dr. Mark van Rijmenam

Dr. Mark van Rijmenam is The Digital Speaker, a world-leading futurist and global AI keynote speaker who helps leaders decide what AI, and the technologies that follow it, mean for their business. He speaks to leadership teams at their retreats and to conference audiences worldwide, and his WAVE framework gives them a way of deciding that they keep using long after he has left the room. His Intelligence Age Scorecard measures how ready an organization is across the four WAVE pillars.

He holds a PhD from the University of Technology Sydney, is a Certified Speaking Professional and Global Speaking Fellow, and ranks among the world’s top futurists on the Global Gurus list (#1 in 2025, #3 in 2026). Salesforce named him one of its 16 leading AI voices. He has written six books, most recently Now What? How to Ride the Tsunami of Change, writes the Synthetic Minds newsletter on Substack, and founded Futurwise. Talk to his digital twin on WhatsApp: +1 (830) 463-6967.

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