The End of the Engine: Why Ford’s Rock Stars Are Being Replaced by Coders

The End of the Engine: Why Ford’s Rock Stars Are Being Replaced by Coders
👋 Hi, I am Mark. I am a strategic futurist and innovation keynote speaker. I advise governments and enterprises on emerging technologies such as AI or the metaverse. My subscribers receive a free weekly newsletter on cutting-edge technology.

For a century, engineers were the rock stars of the auto industry. Now, they’re being replaced by chemists and coders. As Ford pivots to EVs, engine specialists are expendable, their intricate craft reduced to a modular, software-driven process. Is this progress, or is the auto industry losing its soul?

Lem Yeung spent 30 years at Ford perfecting internal-combustion engines. Then came the EV revolution, where batteries replaced pistons and Silicon Valley engineers took over.

Ford’s push for electrification meant Yeung’s expertise, once central, was suddenly outdated. Even though gas-powered trucks still fund Ford’s profits, the company is betting big on EVs, hiring from Apple, Google, and Tesla while phasing out its own engine experts.

  • EVs need fewer engineers, cutting jobs for mechanical specialists.
  • Ford’s legacy advantage, building complex engines, no longer matters.
  • Battery expertise is shifting power to tech firms and Asian manufacturers.

The car industry is no longer about horsepower, it’s about software. As EVs reshape competition, will legacy automakers keep up, or are they building their own demise?

Read the full article on IEEE Spectrum.

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Dr Mark van Rijmenam

Dr Mark van Rijmenam

Dr. Mark van Rijmenam, widely known as The Digital Speaker, isn’t just a #1-ranked global futurist; he’s an Architect of Tomorrow who fuses visionary ideas with real-world ROI. As a global keynote speaker, Global Speaking Fellow, recognized Global Guru Futurist, and 5-time author, he ignites Fortune 500 leaders and governments worldwide to harness emerging tech for tangible growth.

Recognized by Salesforce as one of 16 must-know AI influencers , Dr. Mark brings a balanced, optimistic-dystopian edge to his insights—pushing boundaries without losing sight of ethical innovation. From pioneering the use of a digital twin to spearheading his next-gen media platform Futurwise, he doesn’t just talk about AI and the future—he lives it, inspiring audiences to take bold action. You can reach his digital twin via WhatsApp at: +1 (830) 463-6967.

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