The Internet Is Broken—And We’re Letting It Happen

The Internet Is Broken—And We’re Letting It Happen
👋 Hi, I am Mark. I am a strategic futurist and innovation keynote speaker. I advise governments and enterprises on emerging technologies such as AI or the metaverse. My subscribers receive a free weekly newsletter on cutting-edge technology.

Remember when the internet felt exciting? Now it’s a graveyard of tracking, paywalls, ads, and AI hallucinations. What happened? One word: enshittification; the slow decay of once-great platforms into anti-user cash grabs.

From Google search burying results under AI fluff and ads to smart TVs turning into surveillance devices, the internet is in decline. Platforms follow a predictable cycle: attract users, exploit them, then degrade into pay-to-play mediocrity.

Streaming services, once havens for content, are now fragmented money pits. Even PDFs, yes, PDFs, are worse.

  • Big Tech prioritizes profit over usability, turning once-useful tools into data-harvesting machines.
  • AI-powered search creates more problems, drowning users in irrelevant, unreliable content.
  • Subscriptions are rising, while quality declines, forcing users to piracy and workarounds.

The internet wasn’t always this way. It became this way. So, is there a way back, or is enshittification inevitable?

Read the full article on Ars Technica.

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Dr Mark van Rijmenam

Dr Mark van Rijmenam

Dr. Mark van Rijmenam, widely known as The Digital Speaker, isn’t just a #1-ranked global futurist; he’s an Architect of Tomorrow who fuses visionary ideas with real-world ROI. As a global keynote speaker, Global Speaking Fellow, recognized Global Guru Futurist, and 5-time author, he ignites Fortune 500 leaders and governments worldwide to harness emerging tech for tangible growth.

Recognized by Salesforce as one of 16 must-know AI influencers , Dr. Mark brings a balanced, optimistic-dystopian edge to his insights—pushing boundaries without losing sight of ethical innovation. From pioneering the use of a digital twin to spearheading his next-gen media platform Futurwise, he doesn’t just talk about AI and the future—he lives it, inspiring audiences to take bold action. You can reach his digital twin via WhatsApp at: +1 (830) 463-6967.

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