How The Internet of Things Can Create Disruptive Business Models

More and more companies are turning to a recurring revenue business model from online companies to unexpected companies such as Adobe and Audi. These new, unexpected, subscription-based business models are disruptive but when they are connected to the Internet of Things very interesting models can appear. Aria Co-founder Brendan O'Brien sat down with eCornell at Dreamforce '13 to discuss how the Internet of Things can influence recurring revenue model when more objects are embedded with sensors and gain the ability to communicate. The resulting information systems promise to create new business models, reduce costs and risks and improve business processes.

Image Credit: Wright+Studio/Shutterstock
Dr Mark van Rijmenam
Dr Mark van Rijmenam

Dr Mark van Rijmenam is The Digital Speaker and available for (virtual) keynotes in-person or as avatar or hologram. He is the Founder of Datafloq and Mavin. Van Rijmenam is the author of the three best-selling management books, including The Organisation of Tomorrow, which discusses how AI, blockchain and analytics turn your business into a data organisation. He holds PhD in management from the University of Technology Sydney on how organizations should deal with Big Data, Blockchain and (Responsible) AI and he is the publisher of the ‘f(x) = ex‘ newsletter read by thousands of executives.



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