AI Clones, Celebrities, and the Great Copyright Clash

Should AI have the right to train on your likeness without asking? The UK government seems to think it’s worth debating, much to the chagrin of artists and celebrities.

The UK government is proposing a new "personality right" to protect celebrities and public figures (why only celebrities and not evyerone?) from AI tools mimicking their likeness without consent. While this aims to combat malicious deepfakes and unauthorized commercial use, it’s part of a larger, controversial overhaul of copyright laws.

The suggested "opt-out" regime would allow AI companies to train on copyrighted works unless explicitly restricted, a move sparking outrage from creators, with Paul McCartney and author Kate Mosse warning it could "kill originality." Critics argue this effectively subsidizes AI development at creators’ expense.

• Celebrities may get new protections against AI clones.
• Creators oppose the proposed "opt-out" copyright regime.
• Transparency on AI training data remains a hot-button issue.

As AI challenges traditional creative rights, how do we balance innovation with protecting originality and identity?

Read the full article on Politico.

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