Big Data Articles by Futurist Mark van Rijmenam

4 Benefits For The Public Sector When Governments Start Using Big Data

With big data governments can make a country a lot more effective and efficient, decrease costs, improve services and ensure public safety.

Self-driving Cars Will Create 2 Petabytes Of Data, What Are The Big Data Opportunities For The Car Industry?

Big data can improve the automotive industry in many ways. Better driving behavior, better self-driving cars, less accidents and happier customers.

How Coca-Cola Takes A Refreshing Approach On Big Data

As the world’s largest non-alcoholic beverage company, Coca-Cola generates and analyzes Petabytes of data from various sources.

Big Data Governance - Data, Algorithms and Auditors

There are three important aspects that are part of Big Data Governance : the data, the algorithms and the data auditors.

Big Data Governance: Controlling and Handling Data

Big data requires a new form of governance; which is able of controlling and handling high volumes of a variety of data

A Paradigm Shift Awaits The Media And Entertainment Industry

Big data is changing the media and entertainment industry, giving users and viewers a much more personalized and enriched experience.

Ford Drives In The Right Direction With Big Data

Car manufacturing cannot be done anymore without understanding every aspect of its production and Ford knows how to address this big data challenge.

Starbucks, The World Largest Coffee Shop, Grinds A Lot Of Data

Four billion cups of coffee sold annually across 21.000 stores in 62 countries generate a lot of data. What does Starbucks do with that data?

The Smart City Of The Future Will Bring Big Data To A New Level

The smart city of the future will have a major impact on the amount of data created on a daily basis and it will change how cities are operated and managed.

What Affects The Value Of Big Data?

The value of big data is in the insights derived from combining and analyzing data streams, but is also affected by several variables.